focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Almost all the women in the focus groups had voted for Abbott in the last election. — Stephania Taladrid, New Yorker, 24 Oct. 2026 That might mean someone joins a focus group on a virtual call from their truck in the field. — Ted Kitterman, Fortune, 20 Oct. 2026 Combining established research on what makes babies happy with the results of infant focus groups, the catchy melody, walking bassline and playful lyrics are almost hypnotic, stopping nascent meltdowns in their tracks. — Oscar Holland, CNN Money, 17 Oct. 2026 These focus groups with swing voters are conducted every month in battleground states across the country. — Ashley Lopez, NPR, 15 Oct. 2026 See All Example Sentences for focus group

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

Rhymes for focus group

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Browse Nearby Words

focuser
focus group
focusing cloth
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Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 27 Oct. 2026.

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More from Merriam-Webster on focus group

Britannica.com: Encyclopedia article about focus group

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